| 000 | 00550nam a22001817a 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20120817160251.0 | ||
| 008 | 120814b xxu||||| |||| 00| 0 eng d | ||
| 020 | _a100749442123 | ||
| 040 | _cDechen | ||
| 082 | _a150.193 IND | ||
| 100 | _aInd, Nicholas. | ||
| 245 |
_aBeyond branding : _bhow the new values of transparency and integrity are changing the world of brands. |
||
| 260 |
_aNew Delhi : _bKogan page, _c2004. |
||
| 300 |
_axviii,236 p. _c23 cm. |
||
| 504 | _aIncludes bibliographical references and index. | ||
| 942 |
_2ddc _cBK |
||
| 999 |
_c262 _d262 |
||